★★★★★ 5
The basics of building a business
Format: Paperback
This workbook is a companion piece to the book of the same name. It takes a start up entrepreneur through all the initial barriers to start up, methods to overcome barriers and fundamentals of starting up a business. I like the way it starts at the beginning of developing a vision and mission statement and continues to walk you through defining your ideal customer, goal setting, developing a unique value proposition and a business model canvas. It emphasises the importance of a SWOT analysis and having a sound financial plan. I like the way the workbook provides space for you to work through your own thought processes and financial plan for getting your business off the ground. It is a sound method to use for a person beginning their business journey to make sure they cover all the vitally important steps to starting their own business.
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Reviewed in the United States on February 9, 2025
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